AUDIO-TECHNICA FLAGSHIP ATH-M50 STUDIO HEADPHONES CHOSEN BY LEADING PRODUCERS/ENGINEERS

— From the chief engineer at Capitol Studios to multi-GRAMMY® winning producers, the ATH-M50 professional monitor headphones are ideal for critical listening applications —


New York, NY 10-05-2007 123rd AES CONVENTION – Since their introduction, Audio-Technica’s ATH-M50 professional studio monitor headphones have been embraced by leading engineers, producers and audio professionals who require headphones that provide the highest level of sonic accuracy for professional monitoring and mixing applications.

GRAMMY®-winning producer/engineer George Massenburg’s credits read like a Who’s Who of the record industry. Known for his work with artists such as Billy Joel, Kenny Loggins, Journey, Madeleine Peyroux, James Taylor, Randy Newman, Lyle Lovett, Aaron Neville, Little Feat, Bonnie Raitt, Michael Ruff, Toto, the Dixie Chicks, Mary Chapin Carpenter, and Linda Ronstadt, to name a few, Massenburg recently commented on his use of the ATH-M50’s: “A-T has raised the bar once again, this time with the new M50 headphones, and this time they’ve raised it quite a bit. Already these phones are by far the favorite in our studio.”

Los Angeles’ legendary Capitol Studios has been the home for recordings from artists that include Frank Sinatra, Judy Garland, the Los Angeles Philharmonic, Miles Davis, Ella Fitzgerald, David Bowie, Bonnie Raitt, the Red Hot Chili Peppers and more. Capitol Studio’s Chief Engineer, Tom Schlum, had this to say about the ATH-M50’s: “The M50’s seem to be winning, hands-down. Everyone that’s heard them won’t give them back.”

Recording engineer David Cole has worked with great artists such as Bob Seger, Tina Turner, Melissa Etheridge, N*SYNC, Josh Groban, Roger McGuinn, Michael Bolton, and many others. The ATH-M50’s have become his headphone of choice after extensive evaluation of other professional headphones on the market. Cole stated, “I’ve gotten used to [other industry-standard headphones]. After A-B’ing them with the ATH-M50, I found much richer bass in the A-T phones, and truer mids through highs…please convey my congrats to the technical staff on these fine headphones. They are a welcome addition to my studio.”

Specifically intended for professional monitoring and mixing applications, the ATH-M50 headphones feature an efficient collapsible design ideal for easy portability and convenient storage. Employing Audio-Technica’s proprietary 45 mm large-aperture drivers with neodymium magnet systems and CCAW voice coils, the ATH-M50 headphones have exceptional power handling and very high SPL capabilities while delivering clear, natural, accurate sound with deep resonating bass and high-frequency extension.

The ATH-M50 also features a closed-back cushioned earcup providing exceptional clarity and superior isolation in high-volume listening situations. In addition, the circumaural earpieces swivel a full 180º for easy one-ear monitoring.

The ATH-M50 has a lightweight and adjustable cushioned headband for maximum listening comfort. A coiled wire cable at the left earpiece terminates to a gold-plated 1/8" connector with included professional screw-on 1/4" adapter.

Celebrating over 45 years of audio excellence worldwide, Audio-Technica is a leading innovator in transducer technology, renowned for the design and manufacture of microphones, wireless microphones, headphones, mixers, and electronics for the audio industry.

—For more information on the complete range of Audio-Technica products, contact Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com

Audio-Technica is exhibiting at Booth #608 during the 123rd AES Convention in New York, NY.