For Immediate Release
Nashville, TN 06-17-2008
SUMMER NAMM SHOW — Audio-Technica, worldwide leader in high-performance microphones, wireless systems, headphones and other professional-caliber audio equipment, has recently renewed its sponsorship of the John Lennon Educational Tour Bus, a non-profit state-of-the-art mobile recording and multimedia studio. As part of its ongoing commitment, Audio-Technica will continue to serve as the official microphone provider of the Tour Bus, supplying a complete line of A-T microphone products for use on the Bus itself (including 40 Series, Artist Elite, Audio-Technica Wireless and other key A-T products and accessories). In addition, A-T will be contributing to the prize packages of the related John Lennon Songwriting Contest.
The John Lennon Educational Tour Bus travels around the U.S. throughout the year. Outfitted with traditional musical instruments as well as high-tech professional audio and video gear, the Bus has provided free hands-on programs since 1998 for hundreds of high schools, colleges, Boys and Girls Clubs, music festivals, concerts, conferences and community organizations. Working together with some of the biggest names in music, the Lennon Bus provides free workshops for young people in which they learn to write and record songs, engineer recording sessions and produce a broadcast quality music video – which they take home at the end of the day – using the latest audio, video and live sound equipment. Chart-topping artists, including The Black Eyes Peas, Fergie and Mos Def, to name a few, have even used the Bus for recording hit singles. To mark the 11th year of the John Lennon Educational Bus Tour, a newly upgraded bus was recently introduced, employing the very newest technology and gear from A-T and other leading manufacturers, including Digidesign, Apple and more.
“We are proud to renew our commitment to the John Lennon Educational Tour Bus and Songwriting Contest,” said Gary Boss, Audio-Technica Marketing Director. “It is thrilling to be involved with an organization so dedicated to educating young people on music and technology.”
Brian Rothschild, Executive Director of the John Lennon Songwriting Contest and Educational Tour Bus, commented, “We thank Audio-Technica and all of our other sponsors for making what we do possible. Without them, we could not tour the U.S. and Canada ten months out of the year, giving the endlessly rewarding gifts of music to our nation’s future.” The Bus is currently appearing at Milwaukee’s Summerfest Music Festival and will travel with the Vans Warped Tour throughout the summer. For more information, please visit www.lennonbus.org, www.jlsc.com and www.audio-technica.com.
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Celebrating over 45 years of audio excellence worldwide, Audio-Technica is a leading innovator in transducer technology, renowned for the design and manufacture of microphones, wireless microphones, headphones, mixers, and electronics for the audio industry.
—For more information on the complete range of Audio-Technica products, contact Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com
Audio-Technica is exhibiting at Booth #500 during the 2008 Summer NAMM Show in Nashville, TN.