For Immediate Release
Photo Caption: Shown (top to bottom) are Audio-Technica AT8015, AT8035 and AT875 shotgun microphones
Las Vegas, NV 04-12-2007
NAB SHOW — Audio-Technica debuts a RoHS-compliant short mono shotgun microphone, the AT875R, at NAB2007, while updated versions of the AT815b and AT835b become the new RoHS-compliant AT8015 and AT8035 shotgun models.
The new AT875R is a very short — under 7" — phantom powered (11-52V DC) shotgun ideal for use in ENG and field production applications where a more compact camera may dictate a shotgun even shorter than the Audio-Technica AT897 and AT4073. Affordably priced, the AT875R is ideal for the corporate and event videographer as well as the field sound recordist looking for a compact shotgun.
The AT875R is an electret condenser offering a line + gradient polar pattern and a frequency response of 100 Hz – 20 kHz. The microphone is designed to handle sound input levels up to 127 dB SPL. Its tailored low end response minimizes pickup of camera mechanical noise and other undesirable low frequencies. Just 6.9" long and 0.89" in diameter, the AT875R features an integral XLR-3M connector. The product is packaged with a windscreen, protective case, mic clip, and an adapter bushing that allows the microphone to fit the mic holders on popular DV cameras (Sony, Panasonic, JVC, etc.)
With the new AT8015 and AT8035 line + gradient condenser microphones, Audio-Technica has built on the success of its AT815b and AT835b, well-established as primary shotgun choices for corporate, industrial and event video producers with growing interest from the broadcast market. The new AT8015 (18" long) and AT8035 (14.5" long) provide the narrow acceptance angle desirable for long-distance sound pickup; they offer excellent sound rejection from the sides and rear, switchable low-frequency roll-off, and the convenience of battery or phantom operation. The new microphones are fully RoHS-compliant — free from all substances specified in the EU directive on the reduction of hazardous substances (RoHS).
These new shotgun microphones will be available Summer 2007 with U.S. MSRPs as follows:
Celebrating over 45 years of audio excellence worldwide, Audio-Technica is a leading innovator in transducer technology, renowned for the design and manufacture of microphones, wireless microphones, headphones, mixers, and electronics for the audio industry.
For more information on the complete range of Audio-Technica products, contact Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com
For further information regarding product availability and pricing in Europe, please contact Denise Burnage, marketing, Audio-Technica Ltd., Old Lane, Leeds LS11 8AG England. Tel: +44 (0) 113 277 1441,
Fax: +44 (0) 113 270 4836
Audio-Technica is exhibiting at Booth N4526 during NAB2007 in Las Vegas, NV.