Audio-Technica Calls For New Website ‘Test Drivers’
Rated in a recent anonymous survey (conducted by Music Tech magazine) as having the best website of any microphone manufacturer, Audio-Technica is moving to consolidate its position with the launch of a vastly improved site this summer.
Before the site goes fully live, the company is inviting dealers throughout the UK to preview the English version of new site (French, German and Spanish will come online later in the Summer) and report their comments and user experience. The ‘new’ URL where the redesigned site can be seen is www.eu.audio-technica.com and visitors can share their thoughts via email to marketing@audio-technica.co.uk.
Highlights of Audio-Technica’s improved on-line presence include features aimed at making the website a vital resource for both dealers and end users. A searchable, location-linked dealer and distributor database, exhaustive technical information, MP3 audio clips of microphones in use and personalisation of the site courtesy of the ‘My Audio-Technica’ section are all benefits of the new site.
