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Audio-Technica mics chosen for VH1’s Save The Music Concert

Benefit concert features performances by Alicia Keys, Rob Thomas and John Legend, all using Audio-Technica’s acclaimed Artist Elite® 5000 Series UHF Wireless System.

Photo Caption  

Photo by Kevin Mazur/ This photograph is the property of Kevin Mazur/ Unauthorized use, alteration or reproduction of this photograph is strictly prohibited.

At the annual VH1 Save The Music Concert, a host of musical greats turned out stellar performances in support of VH1’s Save The Music Foundation. Audio-Technica microphones were omnipresent throughout the event.

Staged at Manhattan’s legendary Beacon Theater April 11, VH1’s Save The Music Concert made use of Audio-Technica’s acclaimed Artist Elite® 5000 Series UHF Wireless System on lead vocals for artists including Alicia Keys, Rob Thomas and John Legend, and also employed A-T wireless and wired mics in numerous other applications. VH1 first aired the broadcast April 17.

“I started using Audio-Technica on Live By Request because most of the time the artist is in front of the PA and I need a natural-sounding mic with tremendous gain before feedback. That’s exactly what A-T delivers,” says Audio Production Mixer Al Centrella, whose credits include A&E Live By Request and The Rock & Roll Hall of Fame awards. “Regardless of what event I am doing, Audio-Technica continues to provide natural, reliable performance show-after-show.”

XM Productions/Effanel Music Lead Engineer Joel Singer concurs with Centrella: “We continue to choose Audio-Technica based on our past experiences using them. For critical applications such as high-profile award shows and location recording, I know we can count on A-T mics to deliver the consistency and great sound quality that we need.”

A-T Artist Elite 5000 Series Wireless also facilitated presentations by Heidi Klum, Gisele Bundchen, Christina Applegate and LL Cool J. The large selection of hardwired A-T microphones on hand included the AE2500 for bass guitar amps, ATM35 and AT4054 on horns, AT4051a for hi-hat and ride cymbal, AT4054 on background vocals, and AE5100 for audience.

About Save The Music
The VH1 Save The Music Foundation is a non-profit organization dedicated to improving the quality of education in America’s public schools by restoring music programs in cities across the country, and raising public awareness about the importance of music participation for our nation’s youth. Since its inception in 1997, VH1 Save The Music has donated nearly $30 million worth of musical instruments to 1,200 public schools in 80 cities, improving the lives of more than 500,000 children.

Why the Need?
Music education programs have eroded in many cities and communities across the country over the past 30 years. VH1 is dedicated to turning back this trend to ensure all children have access to a quality education that includes music.

Research has shown that musical study develops critical thinking and self discipline skills and improves a child's early cognitive development, basic math and reading abilities, self-esteem, SAT scores, ability to work in teams, spatial reasoning skills, and school attendance. Also, researchers have found that children involved with music education are more likely to graduate from high school and attend college, and are less likely to be involved with gangs and substance abuse.