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Audio-Technica Leads The Way At CES 2008

Leeds 02-06-2008 Audio-Technica, the leading Japanese manufacturer of high-performance microphones, headphones, wireless systems, mixers and electronic products for the home and professionals, is delighted to announce that its ATH-ANC7 QuietPoint™ headphones won a CES Innovations Award at the 2008 CES Show in Las Vegas.

The Innovations Design and Engineering Awards program recognizes the most innovative consumer electronics (CE) products in the industry's hottest product categories, with Innovations becoming a hallmark for the best-designed products in consumer technology. The winning products are chosen by a panel comprising of independent industrial designers, independent engineers and members of the trade press.

"We are honoured that the ATH-ANC7 has been recognized as one of the outstanding innovations of 2008" said Harvey Roberts, Senior Marketing Manager at Audio-Technica. "With the ATH-ANC7 headphones Audio-Technica offers consumers a combination of extremely effective noise-cancelling technology and stunning sound quality."

These super headphones offer up a combination of cutting edge noise cancelling technology with unparalleled performance to deliver an exhilarating listening experience unmatched at its price point. The ATH-ANC7 QuietPoint™ headphones employ a miniature microphone in each earpiece to actively monitor what you are hearing, including the unwanted environmental noise; such as street sounds, the noise in an airplane cabin or train carriage, or noise associated with a busy IT workplace. The onboard electronics identify the difference between this and the ‘undisturbed’ signal from your listening source. This is used to create an anti-noise signal. By mixing this with the intended signal source the unwanted noise is cancelled out, allowing you to listen to audio in conditions of near silence.

Whether it’s listening to your iPod™ on the train, or watching movies on a long haul flight, these lightweight, compact headphones from Audio-Technica make use of some very smart technology to reduce the levels of background noise by up to 85%, allowing you to listen to music or movie soundtracks with exceptional clarity, and at comfortable volume levels. In addition, the ATH-ANC7 QuietPoint™ headphones introduce this sophisticated noise cancelling technology at almost half the price of any comparable headphones.