Audio-Technica, a leading innovator in transducer technology for over 50 years, announces the formation of a new subsidiary company, named Alteros. The creation of this new company will allow for dedicated focus and flexible action to provide a wide range of technically advanced solutions that directly address the issues surrounding the ever-shrinking frequency spectrum, affecting the operation of wireless products used in live audio production, broadcast studios, sporting events, theaters and other applications. The announcement of the formation of Alteros, an Audio-Technica company, was made by Philip Cajka, Audio-Technica U.S. President and CEO, and Jackie Green, Audio-Technica U.S. VP R&D/Engineering and Alteros President and CTO. In addition to Jackie Green, the Alteros management team includes Brian Fair, Executive Vice President Digital Engineering, and Bob Green, Executive Vice President, Product Engineering. Capitalizing on A-T’s years of extensive ultra-wideband (UWB) and RF technology research, Alteros will be changing the rules on how audio professionals address the ongoing issues of frequency spectrum allocation, frequency auctions, frequency coordination and more. Nearly ten years ago, under the direction of Jackie Green, Audio-Technica saw where the industry was headed and developed the first commercial sound implementation of UWB technology with its SpectraPulse™ ultra-wideband (UWB) wireless microphone system, which at the time completely bypassed the increasingly congested RF environment to deliver clear, intelligible audio without the performance and setup issues associated with conventional wireless systems. Years of research and refinement have resulted in a powerful technology platform that allows wireless freedom even for the most demanding users in the most demanding environments. “Alteros represents Audio-Technica’s absolute dedication and commitment to developing the highest-level technical tools in support of the high-end audio market. Our first product addresses the issues facing broadcasters and audio professionals operating in the wireless realm,” stated Phil Cajka. “Jackie and her team have been working closely with leading broadcast engineers and their technical staff, who are all providing input which ultimately will result in a line of market-driven products under the Alteros brand. This is an exceptionally exciting time for Audio-Technica, and we expect great things to be coming from Alteros in the near future.” Celebrating over 50 years of audio excellence worldwide, Audio-Technica is a leading innovator in transducer technology, renowned for the design and manufacture of microphones, wireless microphones, headphones, mixers, and electronics for the audio industry. —For more information on the complete range of Audio-Technica products, contact Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com